Maybe you've only just started your business or are
not ready to sell it just yet. But don't you ever wonder how much
you could get if you cashed out - or let someone else buy in? Could
you afford that beachfront property in Hawaii you've been
fantasizing about? Take those international trips you have been
promising yourself? Or have the cash to allay your financial worries
and build the business without a cloud of desperation hanging over
you?
But if you're not happy with the numbers you uncover
- or they simply aren't large enough to buy you that thoroughbred
racing horse you've coveted - there are a few steps you can take to
enhance your company's valuation and strengthen your negotiating
position with potential buyers:
-
Put your financial house in order.
No one gets any boost of confidence when seeing financial
irregularities or problems. So do what you can to settle any
claims, lawsuits, or debts. In particular, pay all back taxes
and put the systems in place to make sure that you do not fall
into arrears in the future. Do not play games with sales taxes,
employee taxes or pension funds, as you will be inviting
disaster.
-
Clean up! Sloppy books will not
enhance the price you can command for your business. Make them
as transparent as possible. Consider getting rid of nonessential
family members. And stop running your personal expenses through
the business accounts (if you're doing it). Few things shout
"amateur" more than this. Also, sloppy premises can hurt the
impression you make. Could you sell your home or apartment for
the best price if it looked like a pigsty?
-
Show off your "legs". Buyers or
investors want to know that your business has "legs," that it's
a stable business that is not highly dependent on one key factor
(e.g., you, a supplier, a customer, an asset). Can you
demonstrate steady profits and predictable cash flow? How much
does it cost you to deliver your product or service to your
clients? Analyze your customer list so that you know how long
your customers have been with you and how much each is likely to
spend. Also evaluate your key suppliers. Who is easy/hard to
replace?
-
Have the best team possible in place.
While you always want to know that you are working with those
who are best for your business, it's especially important to
have a good team when you are thinking of selling or asking
others to invest in your business. This is an appropriate time
to get rid of underperformers, particularly those at a
management and financial responsibility level in your company.
And while ideally, you should have en employee manual at the
outset, consider developing standard policies and practices so
that employees know what duties and behaviors are expected of
them.
Finally, whether with your advisors or potential
buyers or investors, be sure to address potential
problem issues up front. Thorny issues can include:
leases that need renegotiation, equipment to be replaced,
pending litigation, key employee and customer retention, and
outdated financials. Hiding unfavorable information is the
surest way to destroy the trust of your potential buyer or
investor (and possibly get the transaction rescinded for
misrepresentation) - and say "aloha" to your dreams.